About Cycle Sport
Cycle Sport is a two-location bike shop serving the Santa Cruz area from stores in Scotts Valley and on 41st Avenue in Santa Cruz. For over two decades, the shop has been a go-to resource for mountain bikers, road cyclists, and casual riders, offering expert bike fitting, repairs, and a full fleet of high-end rental bikes that let visitors experience the legendary trails and roads of the Santa Cruz region on quality equipment.
The rental programme features premium full-suspension mountain bikes from Santa Cruz Bicycles and other top brands, as well as e-mountain bikes and e-road bikes for riders who want power assistance on the area's notoriously steep climbs. Demo bikes are available for riders considering a purchase, and the knowledgeable staff can recommend rides ranging from beginner-friendly fire roads in Wilder Ranch to advanced singletrack in the UCSC forest and Soquel Demonstration State Forest. Road cycling rentals are also available for exploring Highway 1 coastal routes and the inland wine country roads.
What makes Cycle Sport stand out is the depth of local trail knowledge across both locations. The staff are avid riders who regularly session the same trails they recommend to customers, and they stay current on trail conditions, closures, and seasonal variations. The Scotts Valley shop at 203 Mt Hermon Road is particularly convenient for riders heading to the popular Demo Forest or Soquel trails. Combined with competitive rental pricing and a full-service repair shop, Cycle Sport is the smart choice for anyone looking to ride Santa Cruz on quality gear.
