AI Front Desk: Dash answers your phone and your booking page
Customers reach you two ways, and you lose them the same two ways. They ring while you are fitting somebody at the counter, and it goes to voicemail. Or they sit on your booking page at eleven at night, unsure which gear fits or what happens if they cancel, and they close the tab. AI Front Desk answers both. Dash picks up the phone and the chat, answers from your own catalog and policies, recommends what to book, and takes the booking.
It is a $49/month add-on that works with any plan, and it is live today.
It answers the phone
Your published number does not change and nothing is ported. We give you a second number in your own area code, and one code tapped into your handset forwards the calls you do not pick up. Dash answers those, in one of six voices you choose after hearing each one say your own greeting.
On a call it checks what is actually free, holds the slot while the caller is still on the line, and texts them the same checkout your website uses. Nobody reads a card number down the phone, and the customer picks sizes and signs the waiver on a real page. If you would rather your own cell rang first while you are open, it will.
It moves and cancels bookings
Most of what a front desk actually does is not new bookings, it is changes. On the phone and in the chat, Dash finds the booking, checks it really is them, and reschedules or cancels it against the cancellation policy you already publish. When somebody wants something your policy does not cover, it stops and passes the call to you rather than inventing a refund.
Answers, in your customer's moment of doubt
"What's your cancellation policy?" "Is this good for beginners?" "What should I bring?" These are the questions that decide a booking, and they usually arrive after hours, when no one is at the counter to answer.
Dash answers them instantly, in plain language, from your own information: your product descriptions, your policies, your opening hours. When it quotes a policy, it links to the source, so the customer can trust the answer and you are never on the hook for a made-up one. If Dash is ever unsure, it hands the customer to your team rather than guessing.
The result is simple: fewer unanswered emails, fewer abandoned carts, and a booking page that keeps working at 11pm on a Sunday.
Recommends what to book, like your best staff member
The visitor who says "I'm a first-timer, what should I rent?" is ready to buy, they just need a nudge in the right direction. Dash gives it. Ask about your ability, your plans, or your budget, and it recommends the right rental or trip as tappable cards, pulled from your live catalog with real availability.
It never invents products or prices. Every card is something you actually offer, at a price that comes straight from your own data. It is the reassurance a nervous first-timer needs and the gentle upsell a busy shop rarely has time for, running on every booking, at every hour.
Books right in the chat
When a customer is ready, they do not have to start over. Dash walks them through dates, times and party size and builds the cart for them, then hands over to your existing secure checkout to pay.
Payment always happens in your normal checkout. Dash never asks for card details in the chat, so your Stripe setup and waivers work exactly as they do today. And because every booking Dash drives is tagged, you can see precisely what the assistant is earning you.
You set it up in minutes, with no scripts and no decision trees
There are no chatbot flows to build. Dash already knows your catalog, prices and hours the moment you switch it on. To teach it more, you can:
- Add your website. Point it at your FAQ or info pages and it reads them.
- Write help articles in the portal: pickup instructions, fitting guides, returns.
- Upload documents. Drop in a PDF of your rental terms and it learns those too.
Dash keeps up as you go. Change a price or update a policy and it stays current on its own, with no re-training and no maintenance.
On your booking page, or anywhere on your site
Dash lives inside your EquipDash booking page out of the box, matching your brand color automatically. You can also drop the same assistant onto your own marketing site with a single line of code, turning any page into a place to ask and book.
Wherever it appears, Dash quietly steps aside at the payment step, so it never gets in the way of a sale.
Built to be trusted
Handing your phone and your chat to an assistant only works if you can trust what it says. AI Front Desk is built for that:
- It answers only from the knowledge you give it, never the open internet.
- It never invents prices or products, and quotes live availability from real data.
- It cites its source when it references a policy.
- It hands off to your team when it is unsure, instead of guessing.
- It never takes payment in the chat or on a call.
- Every call is recorded with a spoken notice, and you can turn recording off.
- You write the house rules in plain English, and it follows them on both channels.
Simple, predictable pricing
AI Front Desk is a $49/month add-on you can switch on for any EquipDash plan. It includes 250 chats and 150 call minutes every month, which is about 50 calls. In a busy spell you can top up 100 chats for $10 or 75 call minutes for $15, and what you do not use carries over. Cancel the add-on any time.
Getting started
If you already run your booking page on EquipDash, add AI Front Desk from your billing settings and the chat is live in a few minutes. Take a phone number when you are ready and forward your calls to it. New to EquipDash? Start a free trial and set up your booking page first.
in one place
