About San Juan SUP Co.
San Juan SUP Co. is a stand-up paddleboard outfitter based in Telluride that takes riders onto the alpine lakes, lazy rivers, and whitewater runs of southwestern Colorado and eastern Utah. Founded by passionate paddlers who fell in love with the Four Corners region, the company aims to get everyone — from first-timers to experienced paddlers — comfortable and confident on a board.
Their offerings include SUP rentals delivered to lakes and put-in points, guided flatwater tours on high-alpine lakes like Trout Lake and Alta Lakes, SUP yoga sessions, and whitewater SUP instruction on the San Miguel River. They supply premium inflatable boards, paddles, PFDs, and all safety equipment, and guides provide instruction on paddling technique, balance, and river reading for those venturing onto moving water.
San Juan SUP Co. stands out for bringing the paddleboard experience to some of the most scenic bodies of water in Colorado. Paddling at 10,000 feet with 13,000-foot peaks reflected in the water is an experience few SUP operators anywhere can match. Their relaxed, encouraging vibe makes them especially popular with families and groups looking for a mellow but memorable mountain activity.
